الَّذِينَ كَذَّبُوا شُعَيْبًا كَأَن لَّمْ يَغْنَوْا فِيهَا ۚ الَّذِينَ كَذَّبُوا شُعَيْبًا كَانُوا هُمُ الْخَاسِرِينَ

(yaitu) orang-orang yang mendustakan Syu'aib seolah-olah mereka belum pernah berdiam di kota itu; orang-orang yang mendustakan Syu'aib mereka itulah orang-orang yang merugi.

Those who denied Shu'ayb - it was as though they had never resided there. Those who denied Shu'ayb - it was they who were the losers.